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File Formats: Hearst Magazines requires files as PDF/X-1a, vector only. The PDF/X-1a file may be created with the following options: • The file may be exported out of InDesign CS2 or CS3 using the Hearst Job options (exports from InDesign or InDesign CS will not be supported). - or - • Create postscript from the native application using the Hearst PPD and distill the postscript using the Hearst job options. We will not accept PDF/X-1a files converted from TIFF/IT-P1 files. We will not accept TIFF/IT-P1 or native applications files (such as QuarkXPress, Adobe Illustrator, Adobe Photoshop, Adobe Pagemaker, or Adobe InDesign). Proofs: Hearst Magazines requires proofs on a halftone or inkjet SWOP-certified system made to the SWOP 2006 #3 or #5 data sets (depending on title), generated directly from the furnished file. Proofs must be at 100% size, and made from the final digital file you are sending. Hearst and its suppliers will not be responsible for reproduction if proofs and/or files do not comply with the above specifications. If you can't furnish a PDF/X-1a following our specs or need help providing a SWOP proof, you may contact Hudson Yards. |
PDF/X-1a Creation: What Is PDF/X-1a? How Do I Create PDF/X-1a? Hearst PDF/X-1a Creation Kit Hearst PPD for Postscript Job Options for Postscript PDF/X-1a Print-ready Compliances Proof Requirements How to send your File and Proofs | |
For questions about file formats, contact the Hearst Premedia Department at 212-641-4100. For information about mechanical specs (e.g., trim and bleed) and production contacts, see our requirements page. What Is PDF/X-1a? PDF/X-1a is a subset of the Adobe Portable Document Format (PDF) that was designed for the graphic arts, and has become an industry standard. It specifies that fonts and images be embedded, and provides for many other publishing-specific options. Hearst requests vector PDF/X-1a:2001 or PDF/X-1a:2003. We do not accept raster PDF/X-1a, nor do we accept regular PDF files. How Do I Create PDF/X-1a? 1. Make sure your native file is created properly. To create your file properly, work in a professional publishing program, such as InDesign CS2/CS3, Illustrator CS2/CS3, or QuarkXPress, and follow these procedures: Fonts: All fonts must be loaded and updated, and use PostScript Type 1 or OpenType Type 1, not TrueType or Multiple Master. Images: All images must be loaded and updated, high-resolution (300dpi), CMYK (no RGB), and the appropriate file type (native Photoshop, native Illustrator, JPEG, TIFF, or EPS), opened to include 1/8" bleed on all sides, if applicable. Colors: Only CMYK colors should be used in your ad, unless you have purchased an ad with spot colors. Trapping: You are responsible to trap your ad. If you do not know how to do this, you may contact Hudson Yards. 2. Size your ad properly. See our mechanical requirements to find the trim and bleed size of the magazine you are running in. All trim marks must be located outside the bleed area. Hearst will not be responsible for the final result if ads are furnished to the incorrect size. 3. Create a PDF/X-1a using the Hearst Ad Creation Kit. 4. Proof the PDF/X-1a at 100% on a halftone or inkjet SWOP-certified system. The proof must be made from the final file you are sending. If not, Hearst is not responsible for matching the proof. If you need help providing a proof on a SWOP-certified system, you may contact Hudson Yards. Hearst and its suppliers will not be responsible for files that do not comply with the above specifications. PDF/X-1a Print-ready Compliances Hearst accepts only vector PDF/X-1a. Type / line art should be .009 or above at the thinnest part of the character. Single color type should be .005 or higher. Maximum ink density is 300% total. Two Color Density not to exceed 180% Minimum dot for gravure pages is 5%. Fonts, images, colors, and trapping must follow instructions above. Size your ad according to the mechanical requirements page. Proof Requirements Hearst Magazines requires proofs on a halftone or inkjet SWOP-certified system made to the SWOP 2006 #3 or #5 data sets (depending on title), generated directly from the furnished file. Hearst and its suppliers will not be responsible for color reproduction if proofs do not comply with the above specifications. Proofs must be at 100% size, and must be made from the final digital file you are sending. Proofs must include the IDEAlliance ISO 12647-7 2009 Color Control Wedge, and measure within specified tolerances. You may download the ISO Color Control Strip by visiting the SWOP website, or direct link below. > > IDEAlliance ISO 12647-7 2009 Color Control Wedge (new) If you need help providing a SWOP proof, you may contact Hudson Yards. For questions about file formats, contact the Hearst Premedia Department at 212-641-4100. For information about mechanical specs (e.g., trim and bleed) and production contacts, see our requirements page. How to send your File and Proofs Files: Deliver your PDF/X-1a files via the Hearst Ad Gateway upload. * Files must be delivered via the Ad Gateway. Hearst no longer accepts CDs. Proofs: Deliver your proofs (made to SWOP 2006 specifications) to the Hudson Yards contact, listed by magazine. Please send all proofs to the name and address of the advertising materials contact, indicated on the publication spec sheet for the magazine you are advertising in. | ||